Marketing consulting

Business Consulting in Ukraine (BCU)  specialists  consult   foreign companies operating in Russia.

Business Consulting in Ukraine (BCU)  marketing specialists provide the services in the following areas:

1)  Marketing audit

• Independent control of marketing functions
• An enterprise's weaknesses and strong sides analyses;
• Market possibilities analyses;
• Analyses of fields;
• Competitors' analyses;
• Relationship with the clients and partners study;
• Circumstances influence analyses;
• Market segmentation and goods (services) positioning;
• Analysis effectiveness of advertising company.

2) Making marketing  department

• Analysis of needs to making marketing  department, working out criterions and demands for marketing  department;
• Working out official instructions for marketers;
• Description of interaction marketing department with other departments;
• Selection and confirmation  algorithm of forming marketing budget;
• Making base of marketing  department.  Making technology of leading the client’s base.

3) Analysis  effectiveness of marketing  department

4) Marketing research

• Analyses of fields
• Circumstances influence analyses
• Competitors' analyses
• Products’ analyses
• Market segmentation and goods (services) positioning
• Clients’ base analyses
• Clients’ satisfaction analyses
• Pricing monitoring

5) Marketing Strategies and plan development